Warmly celebrate Bebelite Babe brand shoes to become CCTV advertising partners
In May 2013, Bebelite Beibei shoes and Chinese network television CNTV
enterprise channel contract, as China's Internet TV business channel
partners, Bebelite Beibei bean brand and CNTV reached a cooperation,
strong combination, open brand network communication new ideas. Next,
the two sides in the brand building, product development and other
aspects will be in-depth cooperation for the local build a world-class
well-known brands.
It is reported: CNTV as CCTV's network television station, is China's
most authoritative state-level network media, since the end of 2009
since the launch, has been successful and CCTV formed a "network
bundled" media interaction, to achieve more than CCTV channel program
Real-time webcast, and join the on-demand, upload, search, share and
other real-time functions, forming a one-stop "full-featured" network
video service platform.
2013, bebelite Beibei Bean fully open up the domestic market, and
gradually expand the brand promotion efforts in the domestic well-known
online mall - Jingdong, Lynx, No. 1 Mall, Amazon and other pioneering
flagship store, determined to supply Chinese children " Environmental
protection, health, safety, "the children's shoes.
In the "care of the child's health now, to protect the future growth of
children," the foothold, bebelite Beibei bean unremitting efforts, and
Shaanxi University to establish research and development cooperation
projects, but also through the CCTV network channel, The relationship of
the advertising partner. This can not only improve the overall
marketing effectiveness of Beibei beans, but also reflects the Beibei
children shoes pragmatic spirit, confirmed that Beibei beans children's
shoes is a solid enterprise, willing to take root in the Chinese
market.
The significance of this cooperation is to achieve the bebelite Beibei
bean brand for Chinese children to wear "100% healthy, 720 degrees safe"
children's shoes dream. For this cooperation, bebelite Beibei beans,
general manager, said: Internet and television advertising is the most
influential of the two media, the two combinations can broaden the
visibility and reputation of Beibei brand, and Beibei beans will be
perseverance , The European standard, healthy concept, spread out in
China, so that Chinese children can wear healthy and comfortable, safe
and harmless children's shoes.